Mixternal Comms Playbook
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Let's Stop Pretending Corporate Comms Can Be Authentic
The harder we perform authenticity, the more inauthentic we become
Jun 24
•
Shaun Randol
10
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Mixternal Comms Playbook
Let's Stop Pretending Corporate Comms Can Be Authentic
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Want better comms ROI? Get on the same page.
Use one narrative to transform scattered messaging into strategic success
Jun 17
•
Shaun Randol
3
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Mixternal Comms Playbook
Want better comms ROI? Get on the same page.
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The tale of three teams (and one giant missed opportunity)
How a Stakeholder Alignment Framework breaks down silos between Comms, HR, and Marketing
Jun 3
•
Shaun Randol
5
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Mixternal Comms Playbook
The tale of three teams (and one giant missed opportunity)
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May 2025
How to transform boring white papers into provocative thought leadership (with 6 AI prompts) (Intellicomms™)
Your exec wants to be a thought leader? These prompts will save your sanity...
May 20
•
Shaun Randol
6
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Mixternal Comms Playbook
How to transform boring white papers into provocative thought leadership (with 6 AI prompts) (Intellicomms™)
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Your replacement has arrived: AI and the future of employee comms (+ a freebie)
(scroll to the bottom for the freebie 👇)
May 6
•
Shaun Randol
3
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Mixternal Comms Playbook
Your replacement has arrived: AI and the future of employee comms (+ a freebie)
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April 2025
@HQ Comms: your regional teams are working in the future (and crushing it)
Learn how regional teams naturally excel at mixternal comms and what headquarters can learn from their integrated approach to content strategy and…
Apr 22
•
Shaun Randol
5
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Mixternal Comms Playbook
@HQ Comms: your regional teams are working in the future (and crushing it)
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A DIY Employee Engagement Survey With a Hint of AI Magic (Part 2/3)
Learn how to execute an AI-enhanced employee engagement survey, collect data, and use AI for initial analysis.
Apr 8
•
Frank D
4
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Mixternal Comms Playbook
A DIY Employee Engagement Survey With a Hint of AI Magic (Part 2/3)
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👀 This company just took mixternal comms way too far...
The most bananas corporate transparency experiment ever attempted
Apr 1
•
Shaun Randol
1
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👀 This company just took mixternal comms way too far...
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March 2025
When things go wrong: 2 CEOs + 2 crises = 2 different approaches (Insider Comms™)
🔬 Google and Spotify under the microscope
Mar 25
•
Shaun Randol
4
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Mixternal Comms Playbook
When things go wrong: 2 CEOs + 2 crises = 2 different approaches (Insider Comms™)
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☎️ The real audience for AT&T's 'employee memo' wasn't employees... (Insider Comms™)
A Sunday night memo about Thursday's outage? The timing says everything about who the CEO was really talking to.
Mar 11
•
Shaun Randol
3
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Mixternal Comms Playbook
☎️ The real audience for AT&T's 'employee memo' wasn't employees... (Insider Comms™)
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2
February 2025
[TEMPLATE INSIDE] The AI prompt that replaces hours of content creation (Intellicomms™)
Stop writing everything from scratch. Learn how to adapt content across channels efficiently.
Feb 25
•
Shaun Randol
16
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Mixternal Comms Playbook
[TEMPLATE INSIDE] The AI prompt that replaces hours of content creation (Intellicomms™)
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Why your PR team should steal from internal comms (seriously...)
Transform intranet content into media-worthy stories without starting from scratch
Feb 11
•
Shaun Randol
5
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Mixternal Comms Playbook
Why your PR team should steal from internal comms (seriously...)
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