đ That Wayfair Memo + 4 Other Must-Read Mixternal Insights
Comms-rades,
Itâs always interesting to review the content that gets the most reads, forwards, and social shares. The results often surprise me.
Who knew yâall were into schadenfreude? đ
The five pieces below resonated most with this community this year. They cover an eyebrow-raising Wayfair memo about work-life boundaries, explore our collective identity crisis (what do we do for a living?), and dive deep into practical AI applicationsâfrom teaching it to write like your exec to implementing four key AI personas in your workflow. And who could forget the lesson in authentic leadership communications from Warner Bros. Discoveryâs outgoing CCO?
Each piece offers frameworks and insights you can actually use, whether you're a team of one or leading a department.
They're worth another read as you plan for 2025.
Thank you for subscribing. Your trust and attention are appreciated.
đĽ Here's to clearer communications and smarter workflows in 2025.
-Shaun
đ Your top 5 mixternal reads, from that Wayfair memo to AI tips
When the CEO Asks Employees to Blur Work and Life (Insider Comms From Wayfair)
Insider Comms brings you the good, the bad, and the ugly of internal memos. Wayfair CEO Nijal Shahâs recent memo to employees earns a spot in our hall of fame for being both bad and ugly.
What Do I Do for a Living? Confronting an Identity Crisis. (1/2)
What do you do? are four of the most bracing words an employee comms professional can hear. I pray the question doesnât come up at a party, among friends, or anywhere a human might talk to me. I have no easy answer to the seemingly simple query. Iâd prefer it if I were asked why is the sky blue?
âď¸ Unlocked for free subscribers! đ
How to Teach AI to Write in Your Exec's Voice (Intellicommsâ˘)
Tips on training a chatbot to reply in a specific style, including sample prompts and a case study.
Four AI Personas That Support Internal Comms (Intellicommsâ˘)
Four use cases you can adopt when turning to AI for assistance: creator, assistant, analyzer, and strategist.
When the CCO(!) Steps Down (Insider Comms⢠From Warner Bros. Discovery)
Sometimes our boss leaves. Actually, about every five years our boss leaves; the average tenure of a Chief Communications Officer at Fortune 500 companies is just under five years.
P.S. If you want to spend some of your holiday downtime going deep into one or more aspects of our profession, check out my short mini-ebooks.
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Disclaimer: Besides running Mister Editorial I am the editor-in-chief of Digital Publications at Lam Research. The views in this newsletter are my own.