Mixternal Comms Playbook
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2 AI memos, 1 PR disaster, 4 lessons you need (Insider Comms™)
How to announce AI changes without creating employee panic
Aug 20
•
Shaun Randol
6
When things go wrong: 2 CEOs + 2 crises = 2 different approaches (Insider Comms™)
🔬 Google and Spotify under the microscope
Mar 25
•
Shaun Randol
4
☎️ The real audience for AT&T's 'employee memo' wasn't employees... (Insider Comms™)
A Sunday night memo about Thursday's outage? The timing says everything about who the CEO was really talking to.
Mar 11
•
Shaun Randol
3
2
📝 4 comms lessons (and templates) from 2 DEI rollback memos (Insider Comms™)
Amazon and Meta made the same controversial move two different ways
Jan 28
•
Shaun Randol
8
2
Welcome to the Mixternal Comms Playbook!
Helpful articles, templates, and best practices for mixternal communications (internal + external comms).
Dec 27, 2024
•
Shaun Randol
16
The Art of Effective RTO Memos (Insider Comms™ From Amazon and Redfin)
Explore the balance of empathy and strategic goals in the RTO communications from top tech firms.
Dec 3, 2024
•
Shaun Randol
6
1
Startup CEOs Send Layoff Notes Too (Insider Comms™ From Stability AI)
When you don't have an exec comms team to draft all-employee notes, who takes the lead?
Oct 1, 2024
•
Shaun Randol
3
50 Ways to Say 'Layoffs' (Insider Comms™ From Paramount Global)
The authority on mixternal communications
Jul 25, 2024
•
Shaun Randol
1
Outlining a Vision for the Company (Insider Comms™ From CNN)
Seven ways to improve a CEO's novella
Jun 5, 2024
•
Shaun Randol
2
2
Sharing News About Layoffs via Livestream (Insider Comms™ From Twitch)
When a CEO takes questions about layoffs and the business from employees and customers.
May 7, 2024
•
Shaun Randol
1
Saying Goodbye to an Executive (Insider Comms From IMAX)
A lukewarm goodbye note needs some heat
Apr 9, 2024
•
Shaun Randol
4
1
CEO Congratulates Employees for Trouncing the Competition (Insider Comms From Citadel)
A punchy example of how to celebrate winning
Mar 12, 2024
•
Shaun Randol
1
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