Mixternal Comms Playbook

Mixternal Comms Playbook

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Mixternal Comms Playbook
Mixternal Comms Playbook
Reaction to a Leak About an Acquisition: Vox Media Memo (Insider Comms)

Reaction to a Leak About an Acquisition: Vox Media Memo (Insider Comms)

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Shaun Randol
Dec 16, 2021
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Mixternal Comms Playbook
Mixternal Comms Playbook
Reaction to a Leak About an Acquisition: Vox Media Memo (Insider Comms)
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This week Vox Media announced it was acquiring Group Nine Media. Before the deal could be made official, news of the merger was leaked.

  • Vox Media is home to publications like New York magazine, SB Nation, Vox.com, Eater, The Verge, Recode, and more.

  • Group Nine is home to the Dodo, NowThis, Seeker, Thrillist, and PopSugar.

  • The deal will create a company wi…

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