Mixternal Comms Playbook

Mixternal Comms Playbook

Keeping Alumni in the Loop (Insider Comms From BlackRock)

The authority on mixternal communications

Shaun Randol's avatar
Shaun Randol
May 17, 2023
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BlackRock is doing mixternal comms. The company—my former employer—regularly shares internal emails and updates with its alumni network to keep possible boomerang hires up to date on internal happenings.

  • It’s a smart move since former employees are already familiar with company culture and need less training than fresh recruits.

On May 11 BlackRock emai…

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