Mixternal Comms Playbook

Mixternal Comms Playbook

Editorial Strategies Must Incorporate Business and Team Goals

Part two of a six-part series

Shaun Randol's avatar
Shaun Randol
Jul 21, 2020
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  • Read part one of this series: Six Steps to Develop an Editorial Strategy for Internal Communications

Editorial Strategies Must Incorporate Business Goals 

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An editorial strategy is a plan for how your team manages, uses, and measures content, contributors, channels, analytics, and feedback to support the company’s goals.

Understanding and aligning wit…

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